Strategic Communication Certificate

Required Courses (13 credit hours)

• CO 552 - Strategic Communication & Leadership (3)
• CO 591 - Communication Theory & Research Methods (3)
• CO 632 - Strategic Communications & Social Media (3)
• MG 685 - Professional Portfolio (0.5-1)
• OD 650 - Strategic Communication (3)

Admission Requirements

Please see the Admissions page of this catalog. Upon admission into the program, the student would need to submit a current resume and a written statement of goals and objectives that clearly describes why the applicant wants to pursue this degree and how it could assist them now (or in the future) in achieving their professional or career goals.

Applicants for degree-seeking admission who do not meet minimum requirements for regular admission may be considered for regular admission with a student status as good standing or probation. All students who complete the application will be considered for an admission decision, including admission, denial of admission, or admission in a non-degree seeking category. Students admitted on probation may have probationary conditions set at the point of admission. All degree-seeking applicants should apply for regular admission.

If admitted, the admission decision will also contain the accepted student status. As determined by the school, an applicant whose coursework does not reflect a foundation in communication may be required to complete prerequisite coursework during the first semester of attendance.

Outcomes

• Effective Diverse Communication- Demonstrate the ability to communicate effectively from diverse perspectives using oral, written, visual, and technological skills.
• Historical and Theoretical Perspective- Demonstrate an understanding of the theory and history of media and communication research.
• Real-World Communication- Create innovative, real-world communication projects that persuade, inform, or entertain.
• Ethical Decision-making- Demonstrate an ability to examine ethical decision-making from diverse perspectives.

Assessment

The Communication Department will assess the outcomes for the graduate communication degree program through a combination of written and performance examinations and assignments in addition to self, peer, instructor, and communication faculty evaluations and reviews. These outcomes will be outlined in detail in individual course syllabi. The school internally sets benchmarks for assessment.

Note:

Students in the Certificate Program will be considered part of the Master of Arts in Strategic Communication program.